Real-food fuel pouches · Athlete-founded

Steady energy for long days. No stomach drama.

Nora, the founder, holding a Tart Cherry Cacao fuel pouch in the mountains of Alaska

NoraFounder

100%MONEY-BACK
GUARANTEE

My favorite backcountry days were cut short because of poor fueling. So I built a real-food pouch with a registered dietitian. Made for athletes whose fuel keeps up with their legs.

$24.99 Variety Pack · 6 pouches · 2 flavors

30-day Happy Tummy Guarantee. Upsets your stomach? Full refund, no return needed.

  • Smooth, real food. Nothing to chew on the climb
  • Low fiber, plant-based, dairy-free, made without gluten
  • 300mg+ sodium from coconut, banana, and salt

As featured in

Freeskier Powder Outside Singletracks Treeline Review SFGate

The story

From a skin track in Chile to your pack.

Nora bootpacking on a ski mountaineering trip in Chile
The idea

Athletes were eating baby food.

Before a ski mountaineering trip in Chile, I noticed athletes fueling with baby food pouches. So I packed some and tested them in the mountains. The format was awesome. The calories were way too low for a big day.

Nora holding two fuel pouches in her kitchen
6 years

Building the athlete version.

Nights and weekends, alongside a full-time job. Recipe after recipe, tested on my own long days, developed with a registered dietitian. Real fruit, real fat, real electrolytes. Nothing my stomach would argue with.

Nora with her first pallet of pouches
Nov 2024

The first pallet.

We launched. Today you'll find the pouches at Vail and Copper Mountain, and in the vests and jersey pockets of athletes from Denver to Bozeman to New York.

Nora crossing a river during the Breck Epic mountain bike race
2026

All in.

This summer I left my day job to do this full-time. It's still a small, athlete-run company. When you email us, I'm usually the one who writes back.

"I hope this brings fun into your fueling."

The Variety Pack

Start here. Fuel up, then recover.

3 of each flavor, 6 pouches total. Enough to try both on a few big days and find your favorite.

Variety Pack: 3 Boysenberry Beet and 3 Tart Cherry Cacao pouches
BEFORE & DURING

Boysenberry Beet ×3

23gCarbs
300mgSodium
<1gFiber

Tart, sweet, and made for sustained energy. Boysenberries for antioxidants and beets to support blood flow.

AFTER

Tart Cherry Cacao ×3

4:1Carb:Protein
5gPlant protein
190Calories

Bright and chocolatey, made for recovery. Tart cherries to help with soreness and cocoa for antioxidants.

Covered by our 30-day Happy Tummy Guarantee.

Free shipping over $42. Two packs gets you 12 pouches and ships free.

What I was missing

Fuel that tastes like food and sits easy.

A smoothie in a squeeze pouch. Twist, squeeze, keep moving. Nothing to chew on the skin track or the climb.

01

Real food first

Beets for blood flow. Tart cherries for recovery. Coconut for steady, sustained energy.

02

Easy on your gut

Low fiber, plant-based, dairy-free, and made without gluten. Fewer of the usual suspects behind a cranky stomach.

03

Electrolytes built in

300mg+ of sodium to help replace what you sweat out while you fuel.

04

Made for big days

Ski tours, long rides, trail days, and the everyday training in between. Slips into any pocket.

30DAY
GUARANTEE

If it hurts your tummy, it's on me.

I built this to sit easy. If it doesn't, you shouldn't pay for it.

  1. Grab the Variety Pack6 pouches, both flavors.
  2. Take it on your next few big daysTours, rides, runs. Try it in training first, never new on race day.
  3. Not sitting right?Email nora@eatneve.com within 30 days of delivery and we'll refund your order in full.

Full refund to your original payment method. No need to send anything back. Read the full guarantee policy →

Questions

Good to know

How does the guarantee work?

If it upsets your stomach, email nora@eatneve.com within 30 days of delivery. We'll refund your order in full to your original payment method. You don't need to send anything back.

When should I take each flavor?

Boysenberry Beet before or during activity for sustained energy. Tart Cherry Cacao after, for recovery with a 4:1 carb-to-protein ratio.

How is it different from an energy bar?

It's smooth, so there's nothing to chew while you're breathing hard. It's real fruit and coconut with electrolytes built in, low in fiber so it sits easy.

How do I carry it?

Each 4.2oz pouch slips into a vest, hip belt, jacket, or jersey pocket. Twist the cap and squeeze. No mixing, no mess.

What's in it? Any allergens?

Real-food ingredients like coconut cream, cane sugar, and real fruit. Plant-based, dairy-free, and made without gluten. Contains coconut.

How much is shipping?

Free shipping on orders over $42. Grab two packs and it ships free.

Try it on your next big day. Risk-free.

6 pouches, 2 flavors. 30 days to decide it works for you.

Upsets your stomach? Full refund, no return needed.